How to stay findable in the world of AI: this is what you need to know about llms.txt

llms.txt is a simple text file that you put on your website. It works like a map specifically for AIs. Where robots.txt tells search engines what to look at, and sitemap.xml is a list of all your pages, llms.txt gives a clear overview of your most important information.

With llms.txt, you point an AI in the right direction: "Especially show these important pages when someone asks a question about us." That way, you make it a lot more likely that your brand will show up in the right answer.

With llms.txt, you not only make your website more findable, but also more trustworthy in the eyes of an AI. This benefits your organization on multiple fronts:

1. You are prepared for the future of search engines: More and more AIs are working alongside or even within search engines. By applying llms.txt, you will future-proof your site and stay one step ahead.
2. You keep control of your story: Without llms.txt, an AI decides for itself which pieces of text or pages are relevant. With llms.txt, you help the AI use the most current and reliable info.
3. You offer visitors a better answer: The better the input, the better the answer. With llms.txt you point an AI and thus your visitors the way to your best and most relevant pages. This way, a potential customer gets the right information immediately, without noise or outdated details.

At Studio Brabo, we look beyond traditional SEO guidelines. We make sure that your brand story is not only findable in Google, but also lands well in AI's answers. This is how we make your online visibility truly future-proof.

For all our customers, we arrange this as standard:

• We set up llms.txt smartly (for example, with the handy Yoast LLMS feature
• We determine which pages and topics are most important

This way, we are always one step ahead of new developments in search and we maintain control over what is shared about your brand. Even if it no longer involves a search results list.

Prefer to do it yourself?

Not a client of Studio Brabo, but want to get started with LLMS right away?
Then read more about the new Yoast LLMS feature and update and how to set it up yourself.