Promotional website for the
chrysanthemums from Just Chrys

Just Chrys is a promotional campaign of the 150 Dutch cut chrysanthemum growers and six breeders. With the common goal: to bring the chrysanthemum to the attention of consumers and florists. Besides the Netherlands, they also do this in the UK, Germany, France, Belgium, Poland and Russia.

A colorful assortment

Studio Brabo developed a WordPress website for Just Chrys in six languages. The main pillar of the website is the assortment; with more than 300 different chrysanthemums. You can filter by color and shape, but you can also search by name or number. A favorite flower can be put on a wish list. This list can then be printed or emailed through. This is useful if a florist wants to pass on an order to the flower auction.