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Everything comes together: make sure everything is tested

When going live, different teams and disciplines work together. Think developers, marketers and content managers. Studio Brabo carefully tests everything from functionalities to page load times. We check if all forms work, if links work properly, we do a final check on the content and make sure your SEO information is correct. What is involved in getting your website live:

URL migration: preserve your SEO ranking

When replacing an existing website, proper URL migration is crucial. Studio Brabo ensures that old URLs are properly redirected (301 redirects) to the new pages. This prevents your accumulated Google ranking from being lost.

DNS modifications: timing and communication

Changing DNS settings is a technical process that often involves some delay. We plan this carefully and coordinate it with all parties involved, such as an IT partner. Poor timing can cause downtime, which you want to avoid.

Online marketing: measurability is crucial

We make sure all marketing tools are set up properly. For example, set up your Google Analytics and other tracking tools before you go live. Test that the data is coming in properly and that you can measure conversions. This is important to analyze the success of your website and make quick adjustments where necessary. We also offer a marketing dashboard in which you have a clear overview of all the data. We work closely with your marketing teams to ensure that the website perfectly matches their strategy and goals.

Choose a soft-launch

Many Web sites get a large influx of visitors immediately after going live, because there are usually a lot of promotional activities done by customers. This makes a "soft-launch" (a controlled, limited introduction) difficult. We make sure the hosting is prepared for this, and are alert to any teething problems that may arise, especially during this busy period.

Studio Brabo has developed the new corporate website of Infoland. Thanks to the very capable guidance and help of Studio Brabo, not only this set-up, but also the migration from the old website to this new website went flawlessly. Very nice to have been able to count on these professionals.

Kim Leyronnas Online marketer at Infoland

A long-term partner

Going live is only the beginning of a successful Web site. It is important to keep monitoring on an ongoing basis after the launch. We offer a clear service agreement that includes agreements on maintenance, support and updates. This enables us to respond quickly to technical problems and ensure that your website always performs optimally. With our active monitoring and reliable support, we make your go live a lasting success, so you don't have to worry about the technical side of your website.

Also, a smooth go live?

We take things completely out of your hands the moment everything comes together: technology, content and marketing. We make sure it runs smoothly and you can focus on other things.

Collaborate

They went before you

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